Only the indicators you need.
Use Looker Studio for multiple sources, or GA4 and existing platform reports for simpler needs. Select tools for the task.
Spend · Enquiries · SalesMarketing
Reporting & Analytics in Gebze
The aim is clarity, not more slides: evaluate advertising, website and form data together to decide what stops, what needs investigation and where to invest.
Discuss this service ↗Meet us at our Gebze office or online. We welcome manufacturing, trade and service businesses across Türkiye and around the world.
FROM DATA TO DECISIONS
Fewer distractions.
Clearer decisions.
What question should your report answer? Build it around the decisions your business needs to make.
See spending and outcomes
in the same place.
- Ad sources
- Shared indicators
- Channel decision
- Sources
- Google Ads, Meta Ads and validated conversion events.
- View
- Spend, enquiries or purchases, and cost per outcome.
- Decision
- Channel contribution, measurement gaps and the next action.
Scope follows a review of source access and data quality.
See what happens
after the form.
- Forms / CRM
- Sales stages
- Enquiry quality
- Sources
- Website forms, CRM and available sales records.
- View
- Enquiry source, sales stage and completed sales where available.
- Decision
- Assess quality and channel contribution with sales-team feedback.
Scope follows a review of source access and data quality.
Follow the journey
from visit to purchase.
- Site events
- Conversion journey
- Improvement
- Sources
- GA4 and validated form, cart and purchase events.
- View
- Traffic sources, key pages and completed actions.
- Decision
- Identify drop-off points and pages that need review.
Scope follows a review of source access and data quality.
Status, risk and action.
At a glance.
- Key indicators
- Brief commentary
- Next action
- Sources
- Verifiable sources connected to the business objective.
- View
- A few key indicators, period comparisons and meaningful changes.
- Decision
- What happened, what needs attention and what comes next?
Scope follows a review of source access and data quality.
PURPOSE BEFORE TOOLS
Connected data.
Business context.
Explain what the numbers mean.
Summarise period changes, measurement limits and next actions. Raw clicks alone are not a business outcome.
Status · Risk · ActionRAPORLAMA & ANALİZ
Reliable data first.
Clear reporting next.
Validate objectives and sources before building a dashboard that your team can use regularly.
- 01
Objective
Choose indicators relevant to the business.
- 02
Sources
Check access and event accuracy.
- 03
Dashboard
Build a view that supports decisions.
- 04
Commentary
Explain changes, risks and next actions.
REPORTING STRUCTURE · ILLUSTRATIVEConnect the sources.
Connect the sources.
Simplify the decision.
Review advertising spend, website actions and available CRM data around a shared objective.
01Ads + websiteAds · Meta · GA4
02Sales + CRMEnquiry · Stage · Outcome
Status → Risk → Next action
Clear reporting scope.
From the start.
Standalone setup
Reporting can be set up separately. Reporting within ad management is clarified in the proposal.
No mandatory tool
Use existing reports when sufficient. Additional tools depend on sources and needs.
Visible limitations
Explain missing tracking and source differences. Last-click reporting is not the entire customer journey.